Step into a world of color, candy, and comfort starting October 9
CHICAGO – News for sneaker enthusiasts and snack aficionados: M&M’S and Crocs have announced their inaugural collaboration – and it’s just as vibrant, whimsical, and colorful as you would anticipate. The two cherished brands are introducing a limited-edition collection that fuses the joy of the iconic candy with the distinctive comfort and quirky style of Crocs shoes.
Set to launch worldwide on October 9, this exclusive line unites two beloved brands recognized for promoting self-expression, creativity, and a generous sprinkle of fun.
“It has never been more important to keep fans at the heart of how a brand comes to life,” said Alyona Fedorchenko, General Manager of the Global M&M’S Ecosystem. “This collaboration allows M&M’S to surprise and delight our fans with a unique fashion statement that infuses the power of fun in every step.”
What’s in the Collection?
The M&M’S x Crocs collaboration features two standout pairs of Crocs clogs, along with a playful Jibbitz™ charm set inspired by the candy brand’s famous spokes candies.
M&M’S Classic Clog
A vibrant celebration of the candy’s colorful legacy, this clog features:
- A bold, all-over M&M’S mix graphic
- Four candy-themed Jibbitz™ charms (Classic and Peanut)
- M&M’S logo heel-strap charms
- Plenty of space for personalization with your own Jibbitz
M&M’S Bae Clog (Women’s Sizes Only)
Big on sweetness and sass, this glammed-up platform clog comes with:
- Glitter treatment for extra sparkle
- M&M’S-themed Jibbitz™
- Iconic “M” branding
- A bold heel to elevate your look — literally
M&M’S Spokescandy Jibbitz™ 7-Pack
An outfit is never truly finished without the vibrant personalities that bring M&M’S to life. This unique charm set includes seven collectible Jibbitz™, each symbolizing a member of the cherished M&M’S character family — ideal for enthusiasts eager to showcase their favorite spokes candy.
“Crocs and M&M’S are both unapologetically bold and full of personality,” said Carly Gomez, CMO of Crocs. “Together, we've created a collection that’s as expressive as the fans who wear it – creating a more comfortable world through imaginative style.”
Where to Buy
The collection will be available in 50 markets worldwide, including:
Follow the Fun: For updates, behind-the-scenes looks, and fan reactions, check out @mmschocolate and @crocs on Instagram, TikTok, and Facebook.
